Build a company investors actually want to fund

A 1:1 strategic advisory helping founders raise their first round of institutional capital

GET INVESTORS TO YES

Base Layer helps you develop what you need under the hood of your business to move investors from “no” to “heck yes!”

This process is based on my 15+ years of experience working with diverse founders as a business attorney, startup founder, accelerator director, and venture fund manager.

I know Base Layer works; I’ve seen firsthand what it can do for the dozens of founders I have personally supported using this framework.

This is the kind of specialized guidance you can’t Google or get from ChatGPT.

You and your business are unique, and you need personalized advice to navigate the always-dangerously-icy startup terrain.

It’s never summer in startupland.

The Base Layer Process

Choose Your Funding Pathway

A 10,000-foot view of available funding options and associated pros and cons. Select a funding strategy to fit personal and business goals.
Ownership & Power

Ensure legal control, develop a cap table, and understand how to protect personal assets. Create a setup that makes funders feel comfortable.
Lock Down Your IP

Discover how to prioritize and protect different types of intellectual property. Learn how to keep valuable IP from leaving with contractors & employees.
Back It Up

Learn about due diligence and how to build a solid data room for prospective funders (including financials, legal documents, and more).
Make The Ask

Practical tools for getting more than just a first meeting. Covers meeting and follow-up etiquette, marketing materials, and stakeholder updates.